Singh AK, Shukla RK. Health Communication and Public Health Campaigns in India: A Critical Examination of IEC Strategies in the Swachh Bharat–Swasth Bharat Abhiyan. CINEFORUM [Internet]. 2026 Oct. 5 [cited 2026 Oct. 6];66(S7):309-14. Available from: https://revistadecineforum.com/index.php/cf/article/view/1743