Swapnil Vaish, and Dr. Aisha Badruddin. “Service Quality As a Mediator: Impact of Service Delivery on Customer Satisfaction in Lucknow’s Mutual Fund Market”. CINEFORUM 65, no. 3 (August 20, 2025): 425–445. Accessed March 10, 2026. https://revistadecineforum.com/index.php/cf/article/view/466.