SUDHANSU SEKHAR PATTNAIK; DR. ANSUMAN SAMAL; DR. SUSANTA RANJAN CHAINI. The Power of Micro-Moments: Customer Relationship Marketing to the Always-On Consumer. CINEFORUM, [S. l.], v. 66, n. S1, p. 38–51, 2026. Disponível em: https://revistadecineforum.com/index.php/cf/article/view/889. Acesso em: 21 jul. 2026.