PINZÁS, Elsa Urzula Valeri Paredes. Commercial Management and Marketing for Customer Loyalty and Sales Sustainability in a Public Tourism Service: Evidence from Lima, Peru. CINEFORUM, [S. l.], v. 66, n. S9, p. 124–130, 2026. DOI: 10.66669/cineforum.v66iS9.2160. Disponível em: https://revistadecineforum.com/index.php/cf/article/view/2160. Acesso em: 15 nov. 2026.